18 Beautiful Examples of Minimalist Typography and Design


Get Inspired

Minimalism is about distilling elements until only the essentials remain. Minimal elements – maximal impact. This allows the subject matter to be viewed with few distractions. Minimalist typography carefully examines font choice, font weight, tracking, kerning, leading, layout positioning and color.

Mies van der Rohe famously said “Less is more” to describe the minimalist aesthetic. He was a renegade. The Nazi Party denounced his minimalist architecture and his Bauhaus school movement. He fled Germany to the U.S. where his modernist principles now influence design every day.

Buckminster Fuller later reworked van der Rohe’s phrase to “doing more with less” and Dieter Rams changed it to “Less but better.”

The samples below have been carefully selected for both typography and layout qualities to inspire great designs.

Soundings – Wall Art

Soundings - minimalist typography wall art

Restoration Hardware – Catalog

Restoration Hardware minimalist catalog typography

London London – Poster

London London minimalist typography poster concept

Zuc – Branding + Packaging

Zuc branding and packaging design

LabArt Dance – Poster

LabArt Dance - Poster

Motion Theater Concept – Concept Poster


SkinVet – Print Ad

Minimalist typography print ad design

Proactive – Package Design

Proactive minimalist package design

Industrial Design – Poster Concept


The Body – Book Cover


Design Blog – Mock Poster


Kinfolk Magazine, Volume 5 – Cover Image


Melbourne Dance Company – Poster Concept


JK& Magazine  – Cover


Bildmuseet Museum – Book Covers




Philographics – Poster Series


Minimalist Signage


6 Comments Leave a Comment
  1. Glorious stuff! Just when I thought typography was becoming a forgotten art, along come some superb examples that prove how using lettering and words can be an inspiring integral part of the design essay. I particularly liked London-London, Proactive, and the car parking signage. But these are high-end opportunities, glorified by superlative solutions – I hope designers treading the boards of more mundane and everyday experience get the chance – at least once or twice in their careers! – to flex their aesthetic muscles and champion something even half as good as any of these.

  2. Less but better, indeed! Would love to see more of this, and convince a client of this! Thought you implied that Mies started the Bauhaus, but it was Walter Gropius. Mies was the last Bauhaus director.

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