GAIAM WORLD LEADER IN YOGA FITNESS PRODUCTS

  • Yoga Branding

Rebranding and Positioning

Momentum 18 was selected to deliver identity and package design rebranding as well as a brand story for this premium line of yoga products. In addition to a logo redesign that matched the new brand story, we developed package designs for their line yoga mats, cork block, and yoga strap. Our brand story centered around Sol's varied demographic.

  • Identity: logo
  • Brand story
  • Package design
  • Yoga, health and fitness branding
  • Yoga, health and fitness branding
  • Yoga branding